Your brand front and center in the waiting room.

PatientPoint patient education on a digital waiting room screen featuring education about Rheumatoid Arthritis.

Customized educational content, along with messages from the doctor and your brand, drive inquiries and action from patients. 

PatientPoint Communicate Waiting Room Digital Screens Program Logo

Patient Engagement That Supports Your Brand

Communicate Your Message within the Doctor's Network

Doctor office waiting room screen showing patient education and point of care marketing.
  • Your ad appears alongside messages from the doctor, delivering implied brand endorsement.
  • Award-winning, specialty-specific content boosts your brand's relevancy. 
  • Category-exclusive sponsorship positions your brand as the preferred solution. 
  • Individual office-level targeting allows for tailored brand messaging to promote DTC ads, insurance wins, co-pay programs and more. 

NEW! Reach Patients with Wait-Time Texting

Man using phone in care while waiting for doctor appointment.

Reach patients no matter where they are waiting—in the office or in their car. Your brand message accompanies doctor-recommended category content that captures patients’ attention.

Specialties

Cardiology icon of a heart.
Dermatology
Gastroenterology
Neurology
OBGYN
Oncology
Primary Care
Pulmonology
Rheumatology

84% of patients said they are more likely to discuss brand advertising seen at the point of care with their physician. 

Source: Kantar Media for the Point of Care Communication Council, "Point of Care: Why Care?" 2017

65% of patients said waiting room materials are among their most credible sources of healthcare information.

Source: ZS Associates Research Study on Point of Care, 2014

56% of patients said they watched a patient education screen at least part of the time in the waiting room. 

Source: Surveys of more than 2,000 patients who visited physician offices installed with PatientPoint Educate, PatientPoint Communicate and/or PatientPoint Interact programs.

Reach Patients with Mobile Targeting

PatientPoint® Go™ puts your brand in front of waiting patients—whether they’re watching the screen or using their phones.

Patient sitting in doctor office waiting room looking at proximity marketing on her mobile phone.

PatientPoint Communicate Reach

Patients in doctor office watching patient education on a digital waiting room screen.
45,300
HCPs

9,700
LOCATIONS
PatientPoint® Communicate™ projected unique 2020 end-of-year reach

Get Started

Let’s talk about how we can make PatientPoint® a part of your plan today.